Salesforce Launches Tableau Pulse to Bring GenAI to Businesses news

CRM giant Salesforce has opened up access to Tableau Pulse, enabling businesses to gain access to insights powered by generative AI.

Tableau Pulse is available to customers for free within all Tableau Cloud editions and embedded analytics solutions.

The application uses generative AI to surface insights in both a natural language and visual format, making it easier to discover important metrics, gain insights, ask questions and tie data to a real-world business context.

Along with AI capabilities running through the Einstein Trust Layer, an AI architecture natively built into the Salesforce platform, Pulse claims it allows teams to benefit from generative AI without compromising their customer data.

“Businesses everywhere are taking advantage of generative AI to drive efficiency and productivity for their teams. Imagine having a newsfeed for your business that allows you to follow the key metrics that matter most,” says Southard Jones, chief product officer, Tableau.

“Tableau Cloud, combined with digestible, visual functionality from Tableau Pulse and real-time data from Data Cloud, is bringing AI-powered, personalized insights to workers, allowing them to make better and faster decisions backed by trusted data.”

Salesforce says more than 50 of its global partners, including Atrium, Biztory, Capgemini and Deloitte Digital, among others, have implemented Tableau Pulse.

  • Shruti Khairnar is a seasoned B2B reporter with a diverse background in financial journalism. She has written for prominent B2B publications including FinTech Futures, ESG Investor, Sustainabonds and more.